What is the main rule of law related to marketing activities in Norway?
Marketing activities conducted by
companies operating in Norway are regulated under the
Control of Marketing and Contract Terms and Conditions (the
Marketing Control Act). The
Act is available on the
Norwegian territory, as well as on other territories that under the jurisdiction of this country, such as the
Svalbard island. Businessmen who want to
open a company in Norway in this sector will need to follow the regulations established by this
Act, which also describes what is considered
unfair commercial practices.
Our team of specialists in company registration in Norway can offer in-depth advice on the main
rules of law deriving from this
Act.
What are the main provisions of the Marketing Control Act in Norway?
The
Act provides the legal understanding related to the particular forms of
marketing that can be conducted by
Norwegian companies, as well as
rules of law related to the
prohibition of telephone marketing for clients who have opted out from this type of
marketing system. It also offers the legal understanding on the main definitions concerning this industry, such as:
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• the consumer is considered a natural person who does not act for commercial purposes;
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• the trader – the natural person or legal entity acting for commercial purposes; the term also refers to other parties acting in the name of a marketing business;
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• the product - can refer to goods, services, immovable property, as well as to rights and obligations;
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• commercial practice – designates any activity related to the advertising and marketing of a product or service, which has as a main purpose promotion or sale activities.